If you’re looking for someone to help you with your marketing on an ongoing basis, you may like to hire me at a monthly rate. This is a great option if you know you’ll regularly need one or more of the following:
Someone you can rely on to:
You probably know that writing regular newsletters to your list is an important part of marketing your business. Nurturing your audience helps them get to know you and learn more about your products and services. It also helps keep you front-of-mind when they need what you’re offering.
Plus, the more your audience gets to know you, the more they’ll trust you, and the more likely they are to buy from you 🙂
Coming up with ideas for your newsletters and marketing emails and then sitting down to write them can feel like a chore. Especially when you’d rather be doing what you love: whether that’s creating new products or spending time working with clients.
I can take care of writing and scheduling your newsletter, so you have more time for the things you love doing.
You know that Instagram, Facebook and Pinterest are brilliant ways for you to reach your ideal customers, as a creative business.
But if you’re like most of my clients, you’d probably rather be spending less time on Instagram. And if you’re like I was in the beginning, Instagram Reels and TikTok might have made you feel old the first time you tried to make one (they’re a bit of a learning curve but Reels are my favourite things to create now!).
As your social media manager, I’ll come up with ideas for social media posts (and Reels!) and I’ll take care of the scheduling and engagement. All you’ll need to do is check your messages for orders and bookings!
Even if you enjoy writing, blog posts can be a time-consuming task, especially when business is booming.
But blog posts are a powerful way to get your website ranking in Google. So that when people are searching for what you sell… they find you! They’re also great content to share with your subscribers in your newsletters.
Blogs can also inspire your audience to want to find out more about what you do and sell, before they buy from you.
I’ll get to know your niche by carrying out research, and I’ll check all the relevant keywords that will help your blog post rank in Google. Then I’ll write it, upload it to your blog and hit publish once you’re happy with it.
If you’re launching a new product or offer and want to build up anticipation and excitement around it, you’ll need a sequence of launch emails, and maybe a sales page too.
We can also tease a bit on social media, rouse your audience’s curiosity and get them excited to find out what it is (and buy!)
I’ll write copy that warms up your audience without sounding ‘salesy’.
I’ll tell compelling stories about you and your products, and share reviews from happy customers. These will resonate with the exact things your ideal customer is looking for and capture their attention.
Your emails will have your readers looking for your name in their inbox in the build-up to the launch.
And by launch day, you might even have a list of pre-orders!
You might have a website, be sending out a newsletter fairly regularly, and have a whole grid of social media posts. But maybe you feel like they’re not performing as well as you’d hoped. You might even be wondering if you’re wasting your time, sending content out ‘into the void’ and not seeing results.
In this case it can help to have a second pair of eyes on your copy.
As an experienced copywriter, I’ll suggest small tweaks that could boost your sales, email open rates, click-through rates, and opt-ins.
Or if I think your copy needs a complete overhaul, I’ll say so and explain why.
I offer video reviews, where I send you a screen recording and commentary as I go through your copy and suggest improvements. You can choose to add on a detailed written summary of my recommendations, if you’d like something you can easily refer back to.
And if you hire me for a project following the audit, I’ll deduct the cost of the audit from the project fee.