Copywriting & strategy that helps you make a bigger impact in the world

Email strategy & sales pages that lead with empathy & clarity, speak to the people you most want to serve & grow your business (without any icky marketing tactics)

For small businesses who want to help their audience see exactly what they’re offering and how it will help people solve their problems (so they feel confident about investing in your offers).

Apply to work with me

I can take emails & sales pages off your to-do list

So you have more time for the things you love doing in your business

When you’re busy running your business, it’s hard to find the time for marketing.

You probably know that sending out a weekly newsletter will help keep you top-of-mind when your readers realise they want or need a product or service like yours.

But writing is either something you don’t enjoy or don’t have time for. Coming up with new ideas for your newsletter every week can feel like a drag when there are other things you’d rather be doing.

With me writing your emails and marketing content in a way that feels good to you (i.e. not icky & sales-y), you’ll have more time for the things you love.

Whether that’s helping your clients, creating products or spending more time with the ones you love.

Here's what I can do for you

And how I can help you connect with your people

Email, website & sales page reviews. When you feel your emails and sales pages aren’t converting as well as they might (and you know your offers are exactly what your ideal audience needs to help them solve their problems), my copy review will give you actionable suggestions on how to improve the copy you’ve already got.

Emails and newsletters that people want to open. Your compelling stories and helpful tips will have people looking for your name in their inbox (and clicking through to your website)

Sales and services pages that speak to your ideal clients’ biggest problems or desires, and clearly explain how your offer will deliver what they want and need

Informative blog posts that inspire your readers and make them to want to find out more about your products and services

My research process helps me write in a way that sounds like you. And the messaging will resonate so strongly with your ideal clients, they’ll think you’ve been hanging out inside their heads!

Apply to work with me

"Invaluable expertise"

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She exceeded my expectations in virtually every regard

Naomi was fantastic to work with. She’s smart, professional, works efficiently, and communicates well – and she was able to provide invaluable expertise as a linguist and copyeditor.

She was thorough in her approach and exceeded my expectations in virtually every regard. She was also always flexible when it came to the considerable time difference between us, which is ideal when working remotely or as a freelancer. And she’s friendly to boot.

Cate Smithson

Director of Content, Localeur

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I can’t recommend Naomi highly enough

Naomi has been an absolute pleasure to work with. Her genuine care and attention to detail while writing our sales pages, case studies, Facebook Ads and emails has been simply outstanding.

I have no doubts the copy she has written will have an immediate and significant impact on our conversion rates. I can’t recommend Naomi highly enough and will continue to use her in the future for all our copywriting needs.

Tom Turner

Agile Coach, Agile Advantage

Hi, I’m Naomi!

When I’m not busy reading self-help books, memoirs and novels, bingeing Schitt’s Creek for the sixth time, or doing digital nomad-y stuff like strolling through the streets of Colombia imagining I’m in a Gabriel Garcia Marquez novel, I help small businesses…

Build stronger connections with the people on their email lists by writing emails that resonate, offer value, and lead with empathy and clarity – so that when your next offer is ready, your subscribers know straightaway if it’s for them

Help their audience determine for themselves which offers are perfect for them, by writing sales pages that make the content and benefits of your products, services and offers crystal clear. Because when people can see exactly what they get and exactly what they can expect from your offers, you can trust that they’ll know if it’s for them or not – there’s no need for the fake scarcity or icky urgency tactics that a lot of marketers use to increase sales

Improve the messaging of the copy they’ve already got with my copy reviews. You don’t always need to reinvent the wheel – sometimes your emails and sales pages just need a few tweaks and a bit of polishing up to make them shine (and help you sell more of your offers)

Services: here's how I can make your life easier

Email Sequences

Automated emails that get opened & clicked on

An email series that keeps your audience warm & helps you get more sales on autopilot

Copy reviews

Loom video with tips for making your copy even more effective

Actionable tips for improving the copy you’ve already got to help boost conversions

Blog posts

Valuable SEO content that helps future clients find you on Google

Blog posts that share value and tell your stories help build trust in your expertise from the moment your future clients discover you

If this sounds like you, I bet we’d be a great team

I’d especially love to hear from you if you resonate with one or more of the following:

- You’re a business owner whose passion and goal is to make an impact in the world (whatever that looks like for you) and help as many people as possible

- You identify as a woman, non-binary or a member of the LGBTQ+ community. It’s important to me to help people who are underrepresented in business

- You offer wellness retreats or personalized travel experiences. I have experience writing for the travel niche and I love traveling!

- You’re a business, social enterprise, or non-profit with an eco, botanical, nature, environmental and/or wildlife conservation theme (nature, wildlife, and living wall lover here!)

Here are a few things that are often true of my clients, and may apply to you too:

You deeply care about your work and your clients. Empathy will be a value you and I both share.
You’re happy to invest time sharing your stories with me and helping me get to know you and your ideal clients, so I know how to write in a way that sounds like you and will connect with them.
You know that what you offer won't be for everyone and you're fine with that. Your priority is to connect with the people who share your values and really want and need what you're offering.

If this sounds good, then please tell me more about what you need and how I might be able to help, so we can find out whether working together feels like a good fit.

Apply to work with me

"We were so impressed we invited her over & over again to create content for us"

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My copy is always 10x better when I’ve swung it by Naomi

I use Naomi as a copyeditor and she’s brilliant! She has an excellent understanding of conversion copywriting and customer research, so when I hand my copy over to her, I get a highly competent second opinion AND error-free copy delivered at the same time.

My copy is always 10x better when I’ve swung it by Naomi. I’m often complimented on the pieces where she has helped me nail the messaging and idioms. I recommend her to clients all the time when I’m fully booked.

Camilla Groen

Copywriter

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We were so impressed we invited her over and over again to create content for us.

Naomi created blog content for our tour company, and when we asked our clients how they found us, a great number of them referenced her blogs.

We were so impressed we invited her over and over again to create content for us. She is also very personable and a pleasure to be around. I Highly recommend her work!

Chantelle du Plessis

Founder, Andes Ecotours

A lil more about me

I was born and grew up in southeast London and I’ve also lived in Spain, Argentina, Mexico and now Colombia (fulfilling my childhood dream to live abroad and learn to speak another language fluently!).

I’m a content creator and copywriter, published author, linguist, and I love a bad joke. My favourite TV show is Schitt’s Creek (“I like the wine and not the label”). My guilty pleasure is Selling Sunset (I love drooling over beautiful homes!). And my latest Netflix obsession is “Valeria” (basically Spanish Sex and the City!)

If you’d like to find out how I could help you with your marketing, complete this form and tell me a bit more – I’d love to hear from you!

Once I’ve looked through your form, I’ll let you know my upcoming availability, and if this works for you, we’ll schedule a call. We’ll talk through your business goals and the project you have in mind. By the end, we should both know if working together feels right 🙂

Apply to work with me.